7 beginner SEO tools that can help simplify SEO

Search engine optimization or SEO can be a long and complex process for many SEO professionals — especially for beginners. Having an SEO strategy is not always enough. You also need the right set of tools to execute that strategy.

Here is a list of 7 SEO tools that every newbie SEO must use. These SEO tools can help simplify the process of search engine optimization and make everything a tad bit easier.

1. Google Search Console

Google Search Console is the Swiss army knife for SEO professionals. Every SEO must use the Google Search console because:

First, it provides valuable search performance data.

Second, it provides various tools to SEO professionals to conduct different tests (e.g., URL inspection, core web vitals) and find many potential SEO issues (e.g., crawling, indexing, structured data syntax errors, manual penalties by Google).

2. Google Analytics

Search engine optimization is a long-term process in which you may have to tweak things regularly based on the data you receive. You must know what’s working and what’s not working.

Google Analytics is how you get all that data that enables you to make informed, data-driven decisions about your SEO strategy and the overall direction of your business.

With Google Analytics, you can see:

Which pages drive the most traffic to your website

Who your audience is

Which channels do they use to reach your website

How visitors interact and engage with your website

How many visitors are you converting into leads

At which stage of the sales funnel do most of your potential customers exit And more.

3. Screaming Frog

Search engine optimization often starts with crawling your website and your competitor’s website, and for that, you need an SEO crawling tool.

Screaming Frog is an extremely popular SEO crawler that can crawl any website for you and present all the information in an easy-to-understand way.

With Screaming Frog, you can find a lot of valuable information about any website: crawl mistakes, missing meta titles and descriptions, redirect chains and loops, JavaScript rendering issues, response code errors, and more.

4. SEMRush

SEMRush is a multi-feature tool that can cover pretty much every base in SEO. it allows you to:

Conduct in-depth keyword research to help you identify which keywords you should target

Conduct detailed competitor analysis to see how your competitors are performing

Conduct a backlink analysis to see where you get all your backlinks from and where you can look for more opportunities

Conduct a site audit to identify various types of technical and SEO issues and learn how to fix them

Track search engine rankings and positions for specific keywords

And more.

5. Ahrefs

Ahrefs is a very similar suite of tools as SEMrush. It mostly comes down to your preferences for whether you want to use Ahrefs or SEMrush.

Having said that, it does focus a bit more on backlink analysis, and their backlink analysis tools are some of the SEO industry right now. 

6. Redirect Path

Redirects are common — especially for established websites that have been around for some time. But how do you check if a page has a proper, functioning redirect?

Redirect Path is a Google Chrome extension that makes it super easy to view that. It charts a path that search engine crawlers take to reach a website, showing all the pages in the path where redirects are in place.

7. Panguin Tool

Have you ever lost a big percentage of search traffic and wondered whether it was just a Google Search algorithm update or something that you did wrong?

Thankfully, there is a tool that can help you answer that question.

Panguin Tool lines up your search traffic with known Google Search algorithm updates, so you can see if the dip in traffic aligns with a Google algorithm update.

You must know how important a part link building is in SEO strategy. If done correctly, it can greatly increase the visibility, trust, and traffic of your website. Our company InfyQ SEO Experts Is the top seo agency in India. we have prepared a method that helps businesses achieve long-term success in the digital world. So, contact us today and know how we can help your business grow.